Stop Winging It. Run Your Photography Business Like a Pro.
Instant-download Google Sheets templates built for photographers — client tracking, booking, income, and tax tools in one place.
THE OFFER
One kit. Every spreadsheet your photography business actually needs.
PhotoKit HQ is a set of professional business management templates built specifically for freelance photographers. Download once, use forever — no monthly fees, no account required, no Notion obsession needed.
Client Tracking
Every inquiry, deposit, contract status, and final payment — organized in one view. No more digging through email threads to remember where you left off with the Martinez family.
Booking Calendar
Visual session planner with conflict detection. See your whole season at a glance and stop double-booking the same Saturday in August.
Income Tracker
Running totals for sessions, packages, and print sales. Know exactly what you've earned this month, this quarter, and this year — without opening a spreadsheet from scratch.
Tax Prep Calculator
Categorized expenses, mileage log, quarterly estimate worksheet. When April comes, you hand your accountant a clean export — not a shoebox of receipts and panicked guesses.
HOW IT WORKS
Built for photographers who shoot, not for accountants.
Track every client from inquiry to final delivery.
The Client Tracker spreadsheet replaces your overflowing inbox. Log every inquiry the moment it arrives, mark deposit received, track contract status, and flag when the gallery is delivered. Filter by session type, month, or paid status in one click.
Tax season goes from dread to a single export.
The Tax Prep Calculator tracks business expenses by category, logs mileage automatically, and generates quarterly estimated tax figures. Hand your accountant a clean spreadsheet instead of a stack of receipts.
See your entire season without switching apps.
The Booking Calendar shows every confirmed session, pending inquiry, and blocked date on a single tab. Color-coded by session type. Scroll forward, see conflicts instantly. Built for photographers who juggle wedding season and portrait mini sessions simultaneously.
THE HONEST COMPARISON
Your current setup vs. PhotoKit HQ
Most photographers manage their business from a Gmail inbox, a Notes app, and the anxiety that tax season brings. Here is what that costs you — and what running with the right tools looks like instead.
Inbox + Notes app + panic
Organized from day one
WHAT'S INCLUDED
Every tool your photography business needs. Nothing you don't.
Client Tracker
Complete client management from first inquiry to gallery delivery. Log contact details, session type, package, deposits, contract status, and final payment. Filter and sort by any column.
Booking Calendar
Visual month-by-month planner. Color-coded by session type. Instant conflict detection when you enter a date that's already claimed.
Income Tracker
Running revenue totals by month, quarter, and year. Breakdown by session type, package tier, and add-on (prints, albums, rush fees). Instant YTD figure at a glance.
Tax Prep Calculator
Expense categorization, mileage log, and quarterly estimated tax worksheet — aligned to IRS Schedule C categories. Export a clean summary your accountant can actually use.
No SaaS account. No monthly fee. Works in the Google Workspace you already pay for. Download the file, open it, and start filling it in today.
FAQ
Questions photographers actually ask.
Do I need any special software to use these templates?
No. Every template works in Google Sheets (free with any Google account) or Microsoft Excel. You do not need Notion, Airtable, any CRM subscription, or any other paid software. If you already use Google Workspace for Gmail and Drive, you're ready to go.
I'm not great with spreadsheets. Will I be able to figure these out?
Yes. The templates are designed for photographers, not spreadsheet experts. Every column is labeled clearly, each tab includes a short instructions row, and the formulas are locked so you can't break them by accident. If you can type a client's name and a dollar amount, you can use these.
Do these work for wedding photographers? Portrait? Events?
All of the above. The Client Tracker includes a session type field that works for wedding, portrait, family, event, commercial, and brand photography. The Booking Calendar includes color-coding for four session types. The Income Tracker breaks down revenue by whatever session categories you use.
Can I customize the templates after I download them?
Absolutely. The templates are unlocked and fully editable. Add columns, rename categories, adjust the package tiers in the Income Tracker — make them yours. The core formulas are protected so you don't accidentally delete them, but you can unlock those too if you want full control.
What happens after I purchase? How do I get the files?
You receive a download link immediately after checkout — no waiting, no shipping, no account to create. The files are delivered as a Google Sheets link (which you copy to your own Drive) and an Excel file you can download and save anywhere.
Is this a subscription? Will I be charged again next month?
No. PhotoKit HQ is a one-time purchase. You pay once, you own the templates forever. There is no subscription, no renewal, and no monthly fee.
Why not just use a CRM like HoneyBook or Dubsado?
HoneyBook and Dubsado are powerful — and they cost $39–$79 per month and take weeks to learn. For photographers who want solid business organization without a monthly commitment or a steep learning curve, a well-built spreadsheet system does 80% of what those CRMs do, for a fraction of the cost. Many photographers use PhotoKit HQ as a standalone system, others use it alongside their CRM to fill in the gaps.
What if I have a question after I download?
You can reach us anytime through the contact form on this site. We're photographers building tools for photographers — we respond to every message.
GET STARTED
Your photography business deserves tools that work as hard as you do.
Drop your email below and we will send you details on how to get the full PhotoKit HQ template kit — instant download, no subscription required.
Works in tools you already have
Google Sheets is free with your Gmail account. No new software to install or learn.
Instant download after purchase
No waiting. No account setup. Click, pay, download, open — ready to use in minutes.
Built by photographers, for photographers
Every field and formula was designed around how freelance photographers actually run their businesses.